Custom App Development
When off-the-shelf software doesn't fit, I build custom applications tailored to how your business actually works. Booking systems, dashboards, internal tools, customer portals, whatever you need.
From £1,299
What I Build
Every project is different. Here are some common types of applications I develop.
Booking Systems
Online booking, availability management, payments, and customer notifications.
Business Dashboards
Custom dashboards that pull together your important data in one place.
Customer Portals
Let your customers manage their accounts, track orders, or access services online.
Mobile Apps
Cross-platform mobile apps that work on both iOS and Android.
System Integrations
Connect your existing tools together so data flows automatically between them.
Internal Tools
Staff management, inventory tracking, and reporting tools built around your workflow.
How It Works
We Discuss Your Needs
I learn about your business, what problem you're trying to solve, and what a good solution looks like for you.
I Design and Build
I plan the architecture, design the interface, and build your application. You get regular updates and can provide feedback throughout.
Testing and Launch
Thorough testing to make sure everything works properly, then we launch. I provide training and documentation so your team is comfortable.
Ongoing Support
After launch, I'm available for updates, fixes, and new features as your business grows.
Who Is This For?
Custom app development is for businesses that have outgrown spreadsheets and off-the-shelf tools. If you're managing bookings by phone, tracking inventory on paper, or cobbling together multiple systems that don't talk to each other, a custom app can bring everything together in one place.
I've built apps for businesses across Norfolk and the UK, from booking systems for dog fields and horsebox hire companies to mentorship platforms with thousands of users. Whether you need a simple internal tool or a customer-facing platform, I can help.
Pricing
Every project is scoped individually, so you get a fixed quote before we start. No surprises.
Smaller Projects
From £1,299
Simple tools, MVPs, and straightforward applications. Good for testing an idea or solving a specific problem.
Typical delivery: 3-5 weeks
Larger Projects
From £5,000
Full-featured applications with multiple integrations, user roles, and complex business logic.
Typical delivery: 6-12 weeks
What's included in every project:
Frequently Asked Questions
How much does a custom app cost?
Custom apps start from £1,299 for simpler projects like MVPs and straightforward tools. Full-featured applications with multiple integrations, user roles, and complex business logic start from £5,000. Every project gets a fixed quote before we start, so you know exactly what you're paying.
How long does app development take?
It depends on the complexity. Simpler projects typically take 3-5 weeks, while full-featured applications with complex requirements take 6-12 weeks. I share progress regularly so you can see the app taking shape and provide feedback throughout the build.
Do you build mobile apps?
Yes. I build cross-platform mobile apps for iOS and Android, as well as web applications that work in any browser. The right approach depends on your needs. Sometimes a responsive web app is better than a native app, and I'll advise honestly on what makes sense for your project.
Will I own the code?
Yes, absolutely. You get full source code ownership with every project. There's no vendor lock-in. If you ever want to move to a different developer, you can take everything with you. I also provide documentation so anyone can pick up where I left off.
Do you provide ongoing support after launch?
Yes. Every project includes a post-launch support period. After that, I offer hosting and maintenance plans from £99/month that cover updates, bug fixes, and new features as your business grows. Many of my clients have been with me for years.
Got an Idea for an App?
Let's talk about what you need. I can give you an honest assessment of what's involved and a clear quote.
Based in Norwich, Norfolk. Working with businesses across the UK.